Best selling products

High-strength, high-wear resistant 4-braid PE line using TOUGH PE and EvoSlicone 2 processing. White color for high visibility. Abrasion resistance...

Based on the scan of a real white fish, this loose body paddle tail lure features immaculate details and a fantastic rolling and kicking action. Th...

The original, remastered. Our first Shore Game series helped define the modern UK lure rod. The new Shore Game X develops this concept further with...

Designed to dive down to 1m depth (3ft), these little lures are deadly for chub, perch, pike and trout. The wide head and thin tail design delivers...

This high-quality stainless steel bait pump makes collecting bait quick, efficient, and effortless. The slimmer tube design increases suction effic...

Shimano Stradic SW B 5000XG has been attacking the harsh sea fishing scene with its power, toughness, and waterproof performance that are comparabl...

Okuma Rockaway Reel features small compact body, equipping with 4BB + 1RB stainless steel bearing, and rigid metal handle design to reduce flex. C...

A solid reliable beach casting reel from Okuma, designed to help you achieve those huge distances without breaking the bank. Featuring stunning loo...

Slight exaggeration of Rapala’s unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect cho...

The SUPER SPINDLE WORM is an extremely versatile soft lure featuring a large paddle tail that generates a wobbling action comparable to the best sw...

An entry-level reel designed for coarse anglers, it comes preloaded with 6lb AXIA Mainline and is ready to fish. Despite being an entry level fixed...

A full carbon net and handle combo that is ultra-lightweight and strong, exactly what a roving lure angler needs! The net frame is robust and made ...

With a body and rotor built from a high grade carbon composite, these reels offer strength, rigidity, and lightness. They come with a solid alumini...

Simple LED torch made from alloy, a useful torch for everyday carry.

The Tobi Lure design is a timeless classic, suitable for bass fishing, targeting predator species as well as game fish, its uses are endless. In th...

A set of five squid jigs, giving you a wide range of colours to get started. All presented in a clear box.

A small sinking lure that will fish just below the surface of the water, perch, smaller pike, zander, and trout find these irresistible. Comes as a...

A small, light lure for smaller predators such as perch and trout. It packs plenty of vibration and wobble when worked, the diving vein gets it dow...

Fantastic box for the angler who wants to be organised and take plenty of kit with them, or, the angler who likes to be organised with their kit at...

A fantastic bead to use when creating subtle, minimalistic rigs. Excellent when using light lines in clear water. These beads feature a central hol...

Designed with a specific shape to accommodate both beach and boat multiplier reels, it will comfortably accommodate reels up to the 7500 size or eq...

A padded rod holdall that will carry two, two-piece rods together. The internal compartment is padded with 6mm of EVA foam and features a divider w...

Designed to carry up to three shore rods, an umbrella and a rod rest when travelling to a fishing mark. The quiver is made from a tough, durable, w...

For the angler who needs to carry a large amount of kit with them, the Double Compartment Quiver will carry up to four rods, plus a beach shelter a...