Lure Fishing

The original, remastered. Our first Shore Game series helped define the modern UK lure rod. The new Shore Game X develops this concept further with...

Two reels designed to go with our popular HTO Hooligan bass lure fishing rods. The reel is made from composite, which is strong and light. It has a...

With a body and rotor built from a high grade carbon composite, these reels offer strength, rigidity, and lightness. They come with a solid alumini...

An ultralight reel designed specifically for the modern lure angler in a range of sizes suitable for LRF fishing up to bass and general lure fishin...

An ultralight reel designed specifically for the modern lure angler in a range of sizes suitable for LRF fishing up to bass and general lure fishin...