Brands

The Firebird rods and poles are perfect for anglers looking for a reliable product without breaking the bank. They display strong and attractive Fi...

The Firebird rods and poles are perfect for anglers looking for a reliable product without breaking the bank. They display strong and attractive Fi...

The Shakespeare SALT Multiplier reels are the perfect reels for novice anglers or anglers who are looking for a low budget reel that is ready to go...

The Shakespeare SALT XT Bass is designed to give bass anglers the maximum feeling and bite detection while using a super slim and lightweight blank...

The Shakespeare SALT XT Uptide rod is a unique rod for it’s price. By using the best quality carbon the slim blanks are responsive and yet very pow...

The Shakespeare SALT XT Boat rods are setting a new standard for boat rods in their price class. Due to the high grade carbon that is used, the rod...

The Shakespeare SALT XT Flattie rod is a fast tapered and lightweight rod that is made from a high grade carbon. Due to the low weight, it is perfe...

The Shakespeare SALT Surf reels are available in the two most popular surf sizes and both have been fitted with a large line capacity spool and spa...

SALT is the new SW concept in Shakespeare for all new and avid anglers at a very attractive price point. There is a wide range of boat rods availab...

Get your bait to where the fish are with the Berkley® Line Counter. - Accurate fishing depth monitor - One-touch quick line set-up lever - Automat...

The Shakespeare SALT foldable bucket is a easy to bring and use tool for the beach and pier anglers. Due to the PVC tarpaulin material with PVC coa...

The Shakespeare SALT rucksack is made for the beach angler who is looking for a spacious and comfortable rucksack that will fit all the essentials ...

The PENN Wrath Boat combos are available in two different weight classes: 20-30 lb and 30-50 lb. Every set-up is well balanced and colors are perfe...

The PENN® Battle® III Longcast is now stronger, smoother and more durable than ever before. By matching our proprietary CNC Gear™ Technology, HT-10...

The PENN® Battle® III is now stronger, smoother, and more durable than ever before. By matching our proprietary CNC Gear™ Technology, HT100™ carbon...

A series of two high performance reels designed for long range casting on both UK and European shores. The 515 Mag4 is perfect for targeting tough ...

A series of two high performance reels designed for long range casting on both UK and European shores. The 515 Mag4 is perfect for targeting tough ...

Using a proprietary technology and formula acquired in 2011, PENN oil, grease and cleaner are built to lubricate and prevent corrosion in saltwater...

Using a proprietary technology and formula acquired in 2011, PENN oil, grease and cleaner are built to lubricate and prevent corrosion in saltwater...

Using a proprietary technology and formula acquired in 2011, PENN oil, grease and cleaner are built to lubricate and prevent corrosion in saltwater...

The second generation PENN® Fathom® II star drag reel is built with a rigid metal frame and sideplates, now with added features to make it more ang...

Use the Berkley® Line Stripper Max with any standard power drill to easily and quickly remove line from fishing reels. - Removes large amounts of ...