Bass Lure Fishing New Arrivals

Keep stocked up on tails for our super realistic weedless sandeel imitation, with a lively kicking action both on the drop and retrieve – they matc...

Keep stocked up on tails for our super realistic sandeel imitation, with a lively kicking action both on the drop and retrieve. Four sizes are avai...

The iconic Real Eel lure, now in amazing 4D colors with Lamprey skin print and added strike triggering scent. The lure swims with a big lively curl...

A slim-profile, long-casting range of soft lures with a high specific gravity. All the lures have a rattle slot in the main body plus an weight ins...

With rock-solid build quality, Thru Wire construction and an ultra-long casting design, the Gravity Popper is made to match the needs of monster sa...

A Micro Pencil which casts superbly well, with flat sides for a perfect water grip and is able to work from surface to bottom. The inside fixed wei...