Best Sellers

Rubberised landing net head which is hook resistant, ideal when fishing around rocks and other obstacles. The rubberised mesh is also safer for fis...

A six-inch fillet knife that can be used in the preparation of fish and baits. The thin blade is particularly useful when cutting smaller baits suc...

- Versatile soft barrel pop-up that is easy to add to any pre-tied rig. - Buoyant, so are ideal when you want to add extra movement to a bait or po...

The highest quality PVC wader available in its category! Heavy Duty Vass-Tex 700 Series material with flexible bi-stretch properties for comfort an...

A sharper knife is a safer knife, keeping your filleting knives in top working order not only makes preparing your baits and cleaning your fish eas...

With our Shakespeare SALT rigs we have covered the majority of European sea fishing from both shore and boat. All rigs have been developed in coope...

ILLEX UV Nitro Shad 150 Singles range is further boosted by the addition of a range of new colours working in the UV (Ultra Violet) spectrum. Thes...

8 Per Pack

The Shrug Minnow is designed for a slow retrieve with pauses to emulate a swimming bait fish, the rolling action from the steady retrieve alongside...

The YW-77 hooks are the hooks used on the Patchinko 100, A very good hook for keeping hold of fish after they have been hooked due to the curved in...

The ICON tripod offers excellent rod support for all types of saltwater angling. From big windswept beaches to small breakwaters and jetties, the I...

A large fish measure that rolls up into a small, compact unit for storage and transportation. The hard-wearing, easy to clean PVC measure rolls out...

Introducing Jonnys Jig Flies exclusive to Prime Angling !! All of these jig flies are hand crafted in West Sussex, We've been working together for ...

New clips to make pulley rigs. The fully radiused block eliminates line kinks and allows easy sliding movement, connected by our own twinlink for q...

Based on a common minnow, with perfect crafted details and incredible kicking and rolling action. The profile and body, fits perfect for both ball ...

A fine wired Aberdeen style pattern that will find favour with anglers targeting smaller species from the shore such as whiting and flatties. A fav...

15 Per Pack

These clips have been designed to be used on the snood, in order to make the snood removable and replaceable. The idea being that when a rig has sn...

– A durable, plastic box to store lures securely and organised.– Contains individual compartments to store individual lures.– Prevent lures snaggin...

- Super stretchy, buoyant material that squirms, dances, and moves in the current. - Fully rigged and ready to fish, including lure bodies and jig ...

Designed to perfectly mimic the natural swimming action of bait fish, these soft plastic lures will provoke an instant reaction in any predatory sp...

A simple but effective lure that works equally well from the shore or boat. It is available in three different weights and six different colours to...