Lure Fishing

A simple but highly effective bass lure that has been designed for casting ultra-long distances. Its streamlined shape lends itself well to cutting...

A simple but effective lure that works equally well from the shore or boat. It is available in three different weights and six different colours to...

A more advanced design of squid jig compared to our other lures. This squid jig is shaped in an S and features a small weight under the chin for a ...

More and more anglers are fishing for squid and cuttlefish, either to catch them as bait, for fun, or to eat. These squid jigs are simple in design...

A micro version, weighing 2.5g and measuring just 50mm, this lure has a diving depth of 1.5m and is ideal for targeting trout, perch and small pike...

A micro version that weighs just 2g and is 50mm in length is available for light lure anglers, designed for provoking a response from rising trout ...

A minnow-shaped diving lure which is a fantastic caster. With a diving depth of between 0.3 and 0.9m, it is the perfect lure for fishing in the upp...

A very deep diving lure that can reach depths of up to 6m. A fantastic lure for fishing from a boat, or when shore fishing in deep water off rocky ...

A short but heavy surface fishing lure that has buoyancy to make it sit higher out of the water. This weight distribution allows it to be worked ef...

A surface lure that is excellent when fishing in calm conditions. The Glide has a slim profile that mimics small prey fish and a more compact, aero...

A long casting, accurate surface lure that allows you to cover a large body of water and situations easily. The streamlined shape helps the lure fl...

A long sandeel/pencil style lure with a lip that allows the lure to dive when worked back. Ideal for fishing over reefs and snaggy ground when sear...

This slow sinking lure is effective in shallow water when fishing over reefs, boulders and weed. It is designed to fish just below the surface at d...

A design that is a consistent catcher of fish. Developed to target fish that are feeding just below the surface, this lure is designed to run shall...

A versatile, proven lure that has accounted for numerous double figure bass. Scented with the aniseed, and with a design that promotes maximum attr...

Designed to perfectly mimic the natural swimming action of bait fish, these soft plastic lures will provoke an instant reaction in any predatory sp...

A soft plastic lure designed primarily for bass fishing but has taken pollack, wrasse, pike and perch in testing. Constructed from a tough, soft pl...

A replacement head for the Mighty Minnow but can be used with other soft plastic shad style bodies too. Each jig head features an ultra-sharp, stro...

If you can’t decide on the exact Mighty Minnow you want to fish with, why not pick up one of our Mighty Minnow Kits! These handy sized, plastic lur...

Developed for both offshore and onshore lure fishing. A soft plastic lure with a segmented body that adds vibration and a unique swimming action th...

Mighty Eel Kits are the perfect way to get yourself started with a broad range of Mighty Eel colours to suit different situations. The box comes wi...

Designed to get in amongst weed, kelp and across rough ground for anglers targeting predatory species such as bass and pollack. A unique weedless d...